Madison Narozniak

Marketing Expert

Email:

mfnarozniak@gmail.com

Address:

New York, NY

Date of Birth:

September, 2000

A Bit About Me

Hello, my name is Madison Narozniak. I am a Savannah College of Art and Design alumnus, where I studied Fashion Marketing and Fashion Design. I developed my passion for art and fashion when I was young, growing up in hospitals. Living in hospital rooms pushed me to get creative. I had to create unconventional outfits and entertainment from the limitations of hospital gowns and equipment, which pushed me to think outside the box and come up with quick solutions.

I love being in a creative field where I can help change the norms of fashion and Art. I love the idea of challenging the way we create, think, and strategize. Coming up with new, fresh solutions to all aspects of marketing for both fashion and non-fashion brands excites me. I am a big advocate for the synergy between creativity and analytics, leveraging innovative assets to drive strategic initiatives that yield impactful conversion outcomes.

Work Experience

November 2023- Current

August 2023- November 2023

May 2023- August 2023

Coach, New York, NY — Assistant Manager, Retention & Personalization Marketing

Manage all NA email & SMS execution and cross-functional supported activations.
Support campaign operations by inputting data, managing requests & maintaining workflow tickets.
Analyze campaign performance & audience trends to inform segmentation & future strategy.
Collaborate with programming, product, copy, creative, analytics & CRM partners to build cohesive multi-channel assets.
Proactively propose new engagement opportunities for lifecycle programs. Implemented targeted strategies to drive year-over-year improvement in conversion rates.
Cultivated brand identity and growth strategies for two brands under the Coach umbrella

Coach, New York, NY — Coordinator E-commerce Sample Management

Coordinated logistics and scheduling, ensuring seamless operations. Assisted in inventory management, tracking supplies, and optimizing stock levels.
Supported marketing initiatives
Collaborated with cross-functional teams to enhance project workflow and communication.
Facilitated communication and coordination of product sharing with +10 cross-functional teams and international partners.

Coach, New York, NY — Global Visual Merchandising Intern

Worked on special events with PR, marketing, global events & merchandising.
Ensured visual implementations matched brand identity by category.
Managed samples, transfers, and organization.
Maintained stock lists & buying decks. Collaborated with merchandising, buying, marketing, visual & design teams.
Assisted in conducting competitor market analysis to identify trends and behaviors of Gen Z demographics. Supported research efforts to analyze market shifts and consumer preferences. Collaborated with teams to gather insights on emerging trends.

January 2023- May 2023

Bella Bridesmaids, Savannah, GA — Head of Social Media

Executed daily operations for Instagram and Facebook channels, fostering community interaction and brand loyalty.
Assisted clients in creating preference sheets. Supported measurement handling for styling projects. Collaborated with team members to ensure client satisfaction.
Monitored and organized inventory flow, ensuring accurate tracking and timely replenishment of stock.
Oversaw planning and execution of private wedding events to create memorable experiences for clients.

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